Brand Manager
The opportunity
Bega have a brilliant opportunity for an experienced Brand Manager to join the White Milk Marketing team. As part of your new role, you will be the Brand Manager for Pura and have the opportunity to work closely with the broader Marketing team on projects for our blockbuster Dairy Farmers brand who was just awarded Australia’s Most Trusted Milk Brand.
We are looking for a passionate, results-orientated and proactive marketer capable of leading the development and execution of brand strategy to deliver brand business objectives (AOP) and consumer goals.
Your responsibilities
- Lead brand strategy planning and review
- Lead the development, execution and evaluation of brand and category growth driver initiatives (including NPD, sponsorship, digital, ATL/BTL)
- Development of Brand Insights & Brand Proposition
- Contribute to the development of Innovation and lead the development and execution of launch plans
- Manage and report on Brand Performance (Sales, Share, Profitability, Equity), P&L, AOP budget
- Manage and report on brand Marketing Investment budget
- Establish and maintain quality agency village relationships
Additionally, you will have
Previous brand management experience
Innovative thinking & curiosity
Consumer & Customer-centric mindset
Strong organisation & time management
Commercial understanding of how functions work together
What you can Expect
We look for potential, not only performance. To be successful you will be open about your strengths and weaknesses and prepared to challenge yourself. We value diversity of thinking, experiences and perspectives and listening. Bega people support each other to achieve together.
- To be part of a supportive and talented team
- Career development and job opportunities
- An excellent culture that holds true to company values
- An employer that gives back to the communities and charities we work closely with
- And amazing employee benefits such as Health Insurance subsidy, Flexible Work, Purchased Leave, and access to the Employee Assistance Program to name a few.
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If you not find any contact details in this Job Description, Please attach your CV here and send directly.
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