Senior Brand Manager

Senior Brand Manager – Beauty


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Job description / Role

Employment: Full Time

Who we are

We are a leading partner for luxury across the Middle East. With more than 600 stores, 300 brands and over 65 years of experience in the region, we have become a major player in the beauty, fashion and gift sectors, by offering service excellence to our partners and delighting all our customers. We are moving fast from a traditional distributor and retailer for luxury in the Middle East, to a hybrid retailer bringing luxury experiences to the fingertips of customers everywhere.

To fuel the next stage of our growth we are looking to build a world class team. From physical retail through to supply chain and customer loyalty, we aim to use technology and data to continuously improve every aspect of our operations. We are looking for top talent to join us on this journey of exploring new horizons together.

What you’ll be doing

At Chalhoub, we build iconic brands together. Our Brand Manager is accountable for the delivery of top line and bottom line targets for a portfolio of brands/ single brand. Our Brand Manager will oversee commercial operations across markets/networks of scope and will work closely with store staff/ retailers to ensure achievement of targets through advanced customer and people experience while also raising brand awareness

– Setup the yearly strategic plan and budgets of brands portfolio in coordination with Business Unit leaders
– Participate in strategic meetings with suppliers, marketing, merchandising and regional teams to negotiate commercial conditions (margin, animations, exclusivity)
– Coordinate with the Marketing team; recommend marketing mix for existing shops and new openings
– Set up the yearly strategic plan and budgets in accordance with the Business Units’ vision and mission
– Conduct strategic meetings with suppliers, marketing, merchandising and regional teams to negotiate commercial conditions
– Develop and conduct the implementation of goals, objectives, policies, procedures and work standards
– Coordinate with the Marketing team; recommend marketing mix for existing shops and new openings
– Set the yearly budget of the team in line with plans and needs and monitor the budget achievement
– Monitor and direct daily operations to ensure that goals and objectives are met in term of sales targets, margin and profit and take corrective action when necessary
– Approve Brand mix and oversee smooth implementation of opening, closing and renovation of counters and often get involved with the demand planning
– Maintain smooth relationships with the suppliers and business partners
– Negotiate targets, locations and brand support with key suppliers
– Promote customer service excellence by running surveys and analysing benchmarks
– Analyze and improve cost effectiveness; prepare ad-hoc review budgetupdates in collaboration with General Manager
– Prioritize and allocate available team resources, make recommendations for improvement and ensure maximum effective service provision
– Monitor and analyze market trends, competitor activities; provide action plans and follow up on implementation
– Ensure proper implementation of in-store marketing animation plan/guidelines from Brand Owners
– Analyze profitability of the store/brands & monitor market share
– Review monthly reports on customer & sales analysis, shopper insights, traffic in store and store KPIÃ¢â‚¬™s and prepare action plan accordingly
– Acts as a country liaison with retailers and/or malls
– Uses marketing KPIs to set realistic but stretching targets for the team, brand and activities and suggest optimizations on actions and tools
– Assign individual objectives for employee performance management purposes, manage performance, empower team, and provide formal and informal feedback in order to support professional development and maximize performance
– Ensure identification and proper development and recognition of Talents within team

What you’ll need to succeed

– Strong commercial acumen
– Dynamic and creative
– Excellent interpersonal and collaboration skills
– Retail, eCom, Digital, or Creative background
– 6+ years of brand or marketing management

What we can offer you

With us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day.

We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts.

About the Company

The Chalhoub Group is the leading partner for luxury across the Middle East since 1955. As an expert in retail, distribution and marketing services based in Dubai, the group has become a major player in the fashion, beauty and gift sectors regionally.

By blending its Middle East expertise and intimate knowledge of luxury, Chalhoub Group is building brands in the region, by offering service excellence to all its partners and a unique experience to its customers through its passionate teams.

With a growing workforce of more than 9,000 people, implemented in 14 countries, as well as the operating of over 470 retail outlets, the group’s success is attributed to its most valued asset of highly skilled and dedicated teams. Professionalism and passion are what fuel the Chalhoub Group’s competitive edge in today’s market.

By being committed to implementing sustainable practices into their business, the Chalhoub Group has been awarded in 2013 the CSR Label from the Dubai Chamber of Commerce.

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